Recent Media

February 2015

Advertising Specialty Institute, Marketing Budgets Set To Rise (February 24, 2015)

Sword and the Script, Study: Marketing Budgets Take Aim at Digital, Social and Mobile (February 24, 2015)

Marketing Charts, US CMOs Still Report Making Little Use of Marketing Analytics (February 23, 2015)

The Advertising Research Foundation, Marketing Analytics Spend To Increase 83% in 3 Years (February 23, 2015)

Sand Hill: Business Strategy, Software News Brief (February 23, 2015)

Media Post, Marketers Buy More Than They Use Anlaytics (February 22, 2015)

Triad Business Journal, Duke Survey: Average company’s social media spending will increase 150 percent within 5 years (February 20, 2015)

Keller Fay Group, Brad Fay, COO of Keller Fay to Report on WOM Study Findings (February 20, 2015)

Inquisitr, Social Media Marketing To Increase 126 Percent in 5 Years (February 20, 2015)

American Marketing Association, Service Trumps Product as Customers’ Top Priority, CMO Survey Finds

Life Sciences Digital, Social Media: ROI For Health Plans (February 19, 2015)

Retail Dive, Survey predicts strong growth in digital marketing spend (February 19, 2015)

Media Post, CMOs Will Spend More On Social Media, But Still Struggle With ROI (February 19, 2015)

BIA/Kelsey Local Media Watch, New Survey Shows Optimistic CMOs Increasing 2015 Digital Spending (February 19, 2015)

Adotas, Duke University Dukes It Out With Data On Mobile Advertising And More (February 19, 2015)

Social Media Week, Take Command of Your Data: Understanding Audience Through Social Listening (February 19, 2015)

Charlotte Business Journal, Social media to devour much larger chunk of companies’ marketing budgets in near future (February 19, 2015)

Adlatina.comLos CMOs planean incrementar este año sus presupuestos de marketing en un 9% (February 19, 2015)

Meio & Mensagem, CMOs devem aumentar investimentos nos EUA (February 19, 2015)

Ad Exchanger, Facebook Viewability Standards; Pinterest Talks Paid Media (February 19, 2015)

Adweek, Brands Will Nearly Double Marketing Data Budgets While Tripling Mobile Ad Spend in 3 Years (February 18, 2015)

Triangle Business Journal, Survey: Average company’s social media spending will increase 150 percent within 5 years (February 18, 2015)

eWallstreeter, THE CMO SURVEY – FEBRUARY 2015 (February 18, 2015)

Forbes, Strong Economic Outlook Spurs Marketing Spending (February 18, 2015)

Advertising Age, CMOs Plan to Boost Marketing Budgets by 9% This Year (February 18, 2105)

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