Christine Moorman is the Director of The CMO Survey and the T. Austin Finch, Sr. Professor of Business Administration, The Fuqua School of Business, Duke University.

Participate in the Survey

  • Recent Blog Posts

  • Blog Index

    • Topic 8: Marketing Leadership

    Check the description that best describes your role within the firm.

    • President
    • CEO
    • Chief Marketing Officer
    • Senior Vice President of Marketing
    • Executive Vice President
    • Vice President of Marketing
    • Director of Marketing
    • VP of Sales
    • VP of Marketing and Sales
    • VP of Marketing Services
    • VP of Marketing Research
    • VP of Business Development
    • Other (please explain)

    How many reporting levels are between you and the CEO?

    • Number of reporting levels

    How many reports do you have?

    • Number of direct reports
    • Number of indirect or dotted line reports

    How many years have you been with this firm in your current role? In any role?

    • Years with firm in this role
    • Years with firm in any role

    How many employees does your firm have?

    • Approximate number of employees
    • Approximate number of marketing (non-sales) employees

  • Latest Results

    View the Feb. 2012 Survey Results »

  • The CMO Survey Mission

    The CMO Survey collects and disseminates the opinions of top marketers in order to predict the future of markets, track marketing excellence, and improve the value of marketing in firms and in society.

  • Tags