Media Release: February 2014

5 CRO Elements to Test on Facebook

July 27, 2014 | Business2Community

CMO Survey on Social Media: Keeping the Faith

June 28, 2014 | Business2Community

CMO Survey: Marketing Analytics are a Waste of Money

February 28, 2014 | CMS Wire

CMOs Aren’t Keeping Up With Their Own Social Media Spending Forecasts

February 24, 2014 | Marketing Charts

Quantitative Proof of Marketing Spend’s ROI Still Eludes CMOs

February 21, 2014 | Marketing Charts

CMOs’ Pessimism Surrounding Traditional Ad Spending Eases

February 20, 2014 | Marketing Charts

CMO Survey: Spending on social media outpaces measurement

February 20, 2014 | Duke News

Recruit better data analysts

February 14, 2014 | Harvard Business Review