Media Release: September 2022

Five Essentials for Marketing Performance Measurement Systems

September 4, 2024 | MIT Sloan Management Review

How Social Media is Changing Online Shopping for Small Businesses

October 19, 2023 | Bankrate

How To Become A Digital Marketing Manager: Everything You Need To Know

May 9, 2023 | Forbes

London Business School’s 3rd CMO Survey UK

March 25, 2023 | InMarketing This Week

3 Ways To Drive Customer Value In 2023

February 10, 2023 | Forbes

How to Lead Effectively in 2023

January 6, 2023 | London Business School

Thriving in a Year of Uncertainty: A Discussion of Findings from The CMO Survey

December 22, 2022 | Retail Wit

Why and How CMOs Must Engage the Technology Partners Ecosystem

December 19, 2022 | Acceleration Economy

Inflation Drives Companies to Spend Less on Marketing, Offer More … – Duke Today

December 18, 2022 | ABC News

Companies Across Industries Direct More Than Half of Their Marketing Budgets Towards Digital

December 16, 2022 | Business Review

Digital Marketing Agencies And Their Data Problems: Understanding How to Fix It

November 12, 2022 | Media News 4 U

CMO Survey Finds Marketing Budgets Are Up, Optimism Is Down

November 5, 2022 | Wall Street Journal

Why a Cautious Approach to Marketing Analytics Makes Sense

November 3, 2022 | Customer Think

How to Market Your Franchise Opportunity Part 3: Franchise Digital Advertising

October 19, 2022 | 1851 Franchise

How Much Should a B2B Software Startup Spend on Marketing?

October 5, 2022 | Sifted

48% of Marketers Now Find Data Most Useful for the Customer Experience

October 4, 2022 | KO Marketing

[Research Round-Up] B2B Highlights from “The CMO Survey” – Part 1

September 20, 2022 | Customer Think

Inflation Drives Companies to Spend Less on Marketing, Offer More Value

September 13, 2022 | Duke Today

Is Traditional Advertising on The Cusp of a Comeback?

September 13, 2022 | Retail Wire