Media Release: February 2020

CMOs, Predict Your Wins with AI and Predictive Analytics

November 2, 2020 | Entrepreneur

Scholars Untangle Marketing’s Complex Role in Understanding Political Activities

September 25, 2020 | American Marketing Association

Commentary: Brand Activism in a Political World

September 15, 2020 | American Marketing Association

Three Ways to Determine Your Digital Marketing Budget

September 11, 2020 | Forbes

Is Your Company’s CMO Really Just a CMCO?

August 10, 2020 | Customer Think

Podcast Episode 49: Christine Moorman: What CMOs Think

May 26, 2020 | Manage Your Message Podcast

Marketers’ strategic responsibilities are eroding away to nothing

April 29, 2020 | Marketing Week

To win back business, try a little tenderness

April 27, 2020 | LA Times

Spring 2020 CMO Survey: Trop Trends Snapshot

April 17, 2020 | Wall Street Journal

How Retailers Can Reach Consumers Who Aren’t Spending

April 16, 2020 | Harvard Business Review

How to Adapt B2B Digital Marketing to the Buyer Journey in 2020

April 15, 2020 | Customer Think

Now (More Than Ever) Is the Time for Mobile Marketing

April 9, 2020 | American Marketing Association

Marketers, Here’s How To Succeed As Change Leaders

April 9, 2020 | Forbes

Three Ways Computer Vision Is Transforming Marketing

April 3, 2020 | Forbes

How to Build Trust with B2B Buyers in Today’s Digital Marketing Environment

April 1, 2020 | Customer Think

Making The Most Of Your Marketing Team During COVID-19

March 30, 2020 | Forbes

CX Leadership: Making Customer Centricity Sticky

March 14, 2020 | Customer Think

Here’s Where Apparel Should Spend Social Platform Ad Dollars

March 12, 2020 | Sourcing Journal

Marketers betting big on CX despite ROI doubts

March 11, 2020 | My Customer

Survey: More Money for Social Media, ‘Moderate’ Confidence in Value

March 10, 2020 | Alight Analytics

Retail KPIs Get Worked Over For Customer Experience

March 2, 2020 | Pymnts

Apple Voted Top Marketing Company

February 28, 2020 | MediaPost

Top Marketers Earmark More Money For Mobile

February 27, 2020 | MediaPost

Top Ten Results From The February 2020 CMO Survey

February 26, 2020 | Forbes

CMO Survey: Marketers Increase Investments in Customer Experience

February 26, 2020 | Duke Fuqua Insights