In the Media

Results from the February 2022 edition of The CMO Survey find that only one-third of marketers surveyed report their companies have specific goals related to climate change. Fewer than half of marketing leaders (47.4 percent) believe their companies are willing to make short-term financial sacrifices to reduce their environmental impact and 40 percent of companies are taking no marketing climate-related actions whatsoever.

Marketing jobs lost and added during the pandemic. How companies and industries differ. Hiring projections for the year ahead--all from The CMO Survey

Almost a year into the Covid-19 pandemic and amidst enormous death and suffering, we have witnessed a year full of transformation and challenge for the field of marketing. The 26^th Edition of The CMO Survey

Eighty-five percent of marketers report an increased openness among customers to their digital offerings and 84% believe customers place more value on digital experiences than before the pandemic, according to a Special Covid-19 Edition of The CMO Survey from Duke University surveying marketing leaders...

The CMO Survey from Duke University conducted a Special Covid-19 Edition survey asking marketing leaders to share their survival strategies, KPIs, and predictions about the future. Top results are discussed.