In the Media

Almost 3 in 4 CMOs Say Marketing’s Importance Has Risen in the Past Year

CMOs Turn to Social Media During COVID-19

3 in 5 CMOs Agree that Marketing has Increased in Importance During COVID-19

CMOs Dish on Their Customers’ Behaviors During COVID-19

Marketing Budget Trends: 5 Key Points

“That’s according to the latest biannual CMO Survey [pdf], which found that services companies had hiked their budgets the most in the past year, while product companies are the most bullish about the year to come.”