CMO Survey Special Edition: 30% of Marketers Report No Change in Overall Marketing Budgets During COVID
Jun 17, 2020
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Media Source: American Marketing Association
CX Rx: How the Best Firms are Innovating and Competing on Customer Experience
Feb 14, 2020
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What’s the Value of a Like? How to Use Facebook and Other Social Media Effectively
Jan 16, 2018
Share Post Share Email Recent research by the CMO survey indicates that spending on social media is around 12% of the marketing budget on average. This same research shows, however, that most firms